In his RVA presentation, SAE Creatives MD Chris Rooke highlighted the negative press coverage of villages in the first 3 months this year quoting the 138 stories nationally. This is the equivalent of 50 meters of tabloid press. He valued it to the equivalent of $4 million in paid adverting critical of the village product offering.
Government Policy
The three aged care bombshells from Senate Estimates
Last week’s Senate Estimates hearing – held just three weeks before sweeping reforms roll out – gave politicians the chance to ask Government heavyweights the questions they’re getting from constituents and to interrogate the once-in-a-generation changes.
