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James Kelly on Lifestyle Community’s 20th birthday initiates Club Lifestyle

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It was 20 years ago at 10am last Friday that James Kelly, the late Dael Perlov and Bruce Carter founded Lifestyle Communities at Georgios Cafe in Malvern, 8km southeast of Melbourne’s CBD.

Now, in what James calls the most exciting thing he has done since launching Lifestyle Communities 20 years ago, the Managing Director has created Club Lifestyle.

It will be a free destination club for Lifestyle Communities residents from across Greater Melbourne, located at  their new community, Bellarine at Leopold, which fronts Port Phillip Bay.


“Club Lifestyle will be 28 villas, 25 caravan parks and two motor homes,”
James told the SOURCE.

“Club Lifestyle is free to all residents. They can use the villas for a beach holiday, park the caravan for a beach holiday and take the motor homes along the Great Ocean Road.

“It is adding greater value to our residential packages and we intend to roll out more sites. We are looking at a site on the Murray River and in southeast Victoria.”

“The community will have 160 homes – we sold 50 in the first month.

GemLife, in 2021, launched The Explore – five Jayco Conquest DX Motorhomes which its residents have driven all over Australia. There is though a charge.


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