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The last move: why every village is about to become a care home

For decades, villages promised independence. Within five years, they’ll be selling certainty – because residents aren’t leaving, and operators can’t ignore it. For years, retirement villages sold lifestyle: a pool, a clubhouse, maybe a bus. That is not what customers want anymore. The next five years will redefine the sector. Villages won’t just be lifestyle communities – they’ll b...

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