Occupancy, resident acquisition, and community vibrancy define success in retirement living. Operators need more than appealing facilities. They need strategic marketing, lifestyle engagement, and expert project guidance. The question is no longer whether a community can fill beds, but how to create environments that attract and retain residents while standing out in a competitive market.
In this edition of the Elevator Pitch Mini-series, three suppliers showcase their distinct approaches to building communities that thrive:
Boston Projects
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Complete project management for retirement and aged care developments.
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Development advisory on feasibility, site selection, and compliance to create future-ready communities.
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Design coordination and stakeholder engagement to ensure functional, appealing environments.
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USP: Combines strategic insight, regulatory expertise, and construction oversight to deliver sustainable, high-quality seniors communities.
Marketability
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Provides tailored insights, research reports, and advisory services for community living projects.
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Creates strategic marketing and sales plans that consistently outperform industry benchmarks.
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Supports over 100 national clients with proven results across 300 diverse communities.
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USP: Translates deep market intelligence into actionable campaigns that drive occupancy and resident engagement.
Vision Lifestyle
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Advises on operations, sales, and marketing for retirement communities, home care, and aged care.
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Delivers practical solutions to optimise lifestyle offerings and operational performance.
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Supports developers and operators in creating resident-centred communities.
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USP: Focuses on operational and lifestyle strategy, connecting marketing and resident experience to community success.
For executives, the questions are clear: Are our communities positioned to attract the right residents? Do we have marketing and lifestyle strategies that enhance engagement and occupancy? Are we leveraging expert advice to create sustainable, appealing communities? These suppliers provide practical answers.