Stockland has backed a first for shopping centres in Australia, an innovative personal shopping service – Deliver on Demand.
Deliver on Demand (DOD) is an online marketplace that connects people with local retailers at a Stockland centre, allowing them to order items from multiple shops on a single platform.
The service pilot has launched at Stockland Burleigh Heads and Townsville in QLD, plus Stockland Balgowlah in NSW.
Michelle Abbey, General Manager of Retail at Stockland, said: “The Deliver on Demand app is an Australian-leading tech initiative that will enhance choices for our customers. It provides them with a new, contactless way to shop, and offers an entire shopping centre’s-worth of items to choose from, with same-day delivery”.
Marcos Law, Co-Founder of Deliver on Demand, says: “Customers can browse hundreds of items from restaurants, cafés, supermarkets, pharmacies, or even specialty stores such as pet shops or florists.”
A ‘personal shopper’ receives the order and attends the shops for them. In the case of out-of-stock items, cancellations or changes, the shopper contacts the customer directly to resolve the issue and update the order.
The service will appeal to village residents – but it also is a competitive challenge to the village sector value proposition of security and support.