Swift wins three-year entertainment contract with BlueCross in VIC

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The listed communications provider has signed a deal with the aged care provider to provide its aged care entertainment system – including free-to-air TV, movies on demand, aged care curated content and its My Family and My Community applications – to 178 residents at its new Ivanhoe facility in Melbourne.

It’s yet another sign that Swift is ready to take on Telstra and Foxtel. Last November, we reported here that they had purchased the Web2TV and Living Networks as part of a plan to expand their services to 40,000 villages and aged care facilities.