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Does emotion sell the village offering, or data? Or both?

1 min read

While everybody talks about ‘data’ as the tool of the future, retirement villages are about people and ‘emotions’. Which connects better to generate quality leads and a stronger bottom line?

Learn from the real world and how ‘emotion’ is achieving 45 unit sales in one new development in one month, at the LEADERS SUMMIT.

A not-for-profit and a private client each talks directly about their individual projects, one a new vertical village just completed and the other an off-the-plan vertical village.

Kerry Lehman, Director of their marketing agency Brand Partners talks with Keith Schollum, Chairman of Vasey Housing Association, and Stephanie Vanin, General Manager – sales – Communities, at Stockland (pictured left to right).

Learn how great sales can be achieved, only at the LEADERS SUMMIT. Register HERE.


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